Neymar - rising star

Alguns temas se tornaram essenciais nas salas de aula quando se tem adolescentes como alunos, e um deles, é claro... Neymar!! Falar de jovens, carreira, esporte , e qualquer outro assunto... é sinônimo do atleta. Sempre levo textos do site Maganews (que já até recomendei aqui no meu blog) e não pude deixar de postar  um trecho do texto que fala do jogador. 

 No começo de novembro a Fifa anunciou a lista dos 23 jogadores que concorrerão ao prêmio de melhor jogador do mundo. 
     Barcelona and Real Madrid offered €60 million for the Santos striker , but he has announced that he will stay at Santos until at least July 2012. While on the soccer field Neymar is a king, off the field he is a media phenomenon….
   Hundreds of girls packed Uberlandia airport on September 20. They were not waiting forsome international pop mega-star or a Hollywood hunk , but a young soccer player. When Neymar landed  at the airport, along with the Santos team, the girls screamed hysterically.Scenes like this have been common in the life of Brazil’s biggest sports star. The most charismatic andever-smiling  Brazilian soccer player has become a major media phenomenon.  Neymar's face adorns the covers  of newspapers and magazines in Brazil and abroad. In June he was on the cover of Veja,Brazil’s leading weekly news magazine. Other magazines, like IstoÉ andCapricho, have also put Neymar’s face on their covers. Neymar was recently on "Programa da Xuxa" and even appeared on Malhação. He has more than 2.3 million followers on Twitter. 

Marketing phenomenon

Companies have also discovered that Santos star’s charisma helps sell just about anything and he hasbeen hired  by large companies as a poster boy .  In June, his monthly income had exceeded R$ 1 million, including his salary from Santos.  Neymar's earnings could double in the coming months, as other large companies have expressed an interest in employing his services.